Archive for August, 2009

10 Things You Didn”t Know About the Evils of Advertising, with

10 Things You Didn”t Know About the Evils of Advertising, with.
McLaren decided to refocus on critiques of consumer culture when she heard about a particularly egregious use of advertising: Girl Scouts were selling space on their sashes (previously reserved for wholesome, ad-free merit badges!) for ad money.
2. McLaren and Torchinsky think using Volkswagens [...]

Weather Guidance Company Weather Trends International, a

Weather Guidance Company Weather Trends International, a.
ADit tool Weather Trends International can advertise information, highlight upcoming business ventures, or use the space to make a public service announcement, with each banner directly linking to a URL they have designated. YourFINDit, owned and operated by news and press release service TransWorldNews, is a business, [...]

Execs & Accounts: Rosetta, Red Door Interactive, Microsoft Mobile

Execs & Accounts: Rosetta, Red Door Interactive, Microsoft Mobile.
Microsoft mobile advertising was selected to handle mobile ads for Hyatt. Hyatt Hotels & Resorts will run a mobile ad campaign using Microsoft”s mobile advertising relationship with Verizon Wireless. The mobile ad display campaign is aimed to drive awareness for loyal members of the hotel”s awards program [...]

Bowyer”s first victory of season a shot in arm for RCR

Bowyer”s first victory of season a shot in arm for RCR.
Do not use the commenting system for advertising. That”s spam and it isn”t allowed.
• Don”t use all capital letters. That”s akin to yelling and not appreciated by the audience.
You should also know that The Sacramento Bee does not screen comments before [...]

A garage sale they can”t miss

A garage sale they can”t miss.
Advertise in the local publication where you see the most garage-sale ads. Include the days, times and location, along with directions if the house is hard to find.
Highlight items that appeal to a range of buyers — men, women, older people, kids.
Don”t forget to advertise in [...]

I&B warns India TV and Channel V on content issue

I&B warns India TV and Channel V on content issue.
India TV and the Rupert Murdoch-owned music Channel [V] have been told not to commit repeated violations of the Programme and Advertising Codes. While India TV ? which had received a warning for another reportage just ten days earlier ? has been pulled [...]

Hundreds of items from Old Deery Inn to be auctioned

Hundreds of items from Old Deery Inn to be auctioned.
Houser said the goal is to advertise the auction beginning later this week.
Houser said there are more than 300 items earmarked for the auction, and he and others working on the project probably won”t finish tagging and listing the items until late today. (Tuesday) [...]

IPC Media Partners With YouTube To Sell Advertising Around Its

IPC Media Partners With YouTube To Sell Advertising Around Its.
Mark Watson NME Awards IPC Media announced a new partnership with YouTube which will make it the first print publisher in the UK to sell advertising across its own video content on the world?s most popular online video community.
Currently IPC operates over 25 YouTube [...]

Should newspapers be funded by the government?

Should newspapers be funded by the government?.
Take advertising. It used to be sufficient to give companies access to space in our pages without offering them any access to the newsroom. That was a weird convention, but it worked out pretty well. Unfortunately, it dropped in value. And so the trend now has been to sell [...]

Yahoo! Advertising Veteran David Karnstedt Joins Jumptap Board of

Yahoo! Advertising Veteran David Karnstedt Joins Jumptap Board of.
Karnstedt has had a high profile career in both search and display advertising, and his experience includes establishing many significant industry firsts.
‘I am excited to welcome David to our board. His knowledge, talent and counsel will be an invaluable asset as we continue on our [...]

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